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Student contest launched to fight prescription drug abuse

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Updated: 9/02 5:31 pm
LAS VEGAS – Nevada Gov. Brian Sandoval and Nevada Attorney General Catherine Cortez Masto announced today that middle and high school students can help fight prescription drug abuse and overdose deaths by informing their peers through a video contest.

“It is our collective responsibility to combat the prescription drug abuse epidemic haunting our communities,” said Sandoval. “I am pleased to take part in this exciting competition that will encourage young adults to help educate their peers and inform parents and teachers of the dangers of substance abuse. Thank you to the attorney general and all of the program sponsors for hosting this important competition.”

“Prescription drug abuse can be lethal,” said Masto. “We want youth to talk about this silent killer to prevent abuse and drug-related fatalities. This is also a great opportunity to showcase this generation’s talent. We hope these videos will go viral.”

All students enrolled in grades six through 12 or youths involved with a community-based team in Nevada are eligible to enter.

Contest partners include the Nevada Statewide Coalition Partnership, Nevada Division of Public and Behavioral Health, Nevada Board of Pharmacy and Solutions Recovery Inc.

The goal of the contest is to reduce prescription drug abuse rates, especially amongst teens, throughout Nevada with the videos.

About the Contest

The student video competition runs through Oct. 10. More details including the contest application are available at nv-psa.com. Information about the contest has been sent to high school principals and educators across Nevada to encourage participation from all corners of the state.

The statewide judging panel consists of Sandoval; Masto; Dale Erquiaga, Superintendent of Public Instruction, Nevada Department of Education; Stacy Woodbury, Executive Director, Nevada State Medical Association; and Marie Mortera, Anchor, KSNV-TV News 3.

To Participate in the Contest

1. Produce an original video with one of the following lengths: YouTube, 30 seconds; Instagram, 15 seconds; Vine, Max 6.5 seconds
2. Upload the video to YouTube.
3. Submit a brief application, a URL or embed code that includes a link to the video, and the release form on the contest website.

Prizes

First, second, and third-place winners in the three categories (YouTube, Instagram, and Vine) will win prize money ($1,000, $750 and $500), donated by Nevada Division of Public and Behavioral Health, the Nevada Statewide Coalition Partnership and the Nevada State Board of Pharmacy.
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